DebugView in Google Analytics Before In Universal Analytics, you could wait for hours to see incoming data in standard reports, and only then start troubleshooting. Now Thanks to DebugView, you can check incoming events, their parameters and values in a matter of seconds. The tool only shows data from a device that has debug mode enabled debugmode The data itself from Google Analytics reports is filtered so that it does not overestimate event statistics and does not mix with the actions of real users of the site. Free Export to BigQuery Previously Limited to Analytics resources for UA. New In GA Big Query export is available for all resources.
Now you can export GA data to Big Query and then bring it into your CRM, for example. Bounce Rate and Engagement Rate Before Whatsapp Number List In Universal Analytics, the bounce rate is the percentage of site users who have not viewed more pages on your website. New In Google Analytics the bounce rate is the percentage of sessions that were not engaged. That is, it is an acquisition rate that refers to the number of sessions acquired divided by the total number of sessions over a given period of time. GA decided to become a little more positive.

Google Tag Manager is more important than ever Before If you use the more basic features of Universal Analytics, you can use them without the Google Tag Manager. For example, set up a conversion simply to visit a landing page in Google Analytics itself. New In GA this is not possible, a separate event must be created for each user interaction with the site, even for page loading. By default, a pageview event is sent every time a page is loaded. Don't fall behind GA is still being developed and new features appear there from time to time. Until this process is completed, we recommend that you stay on Universal Analytics.